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Mike Holland of Smye Holland Associates.
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31/03/2010
SMYE HOLLAND ASSOCIATES HELPS LAUNCH LARK ENERGY LTD
New company Lark Energy Ltd, part of the Larkfleet Group (www.larkfleetgroup.co.uk), has appointed Peterborough-based marketing and public relations consultancy Smye Holland Associates (www.smye-holland.com) to assist with its launch and future marketing and publicity.
Lark Energy will provide affordable and sustainable heat and power to Larkfleet’s customers by focusing on developing cleaner, locally sourced energy for new and existing housing developments. This will include electricity and heat generated by the sun (photo-voltaic electricity and solar thermal), biomass, wind and small scale hydroelectric power.
Smye Holland Associates also assists Larkfleet Group with its marketing and publicity and the group is already heavily involved in providing low carbon energy solutions. The Sustainability Demonstration House next to its headquarters in Bourne demonstrates the different energy saving and renewable energy solutions available in property construction that Larkfleet uses in many of its own developments.
Lark Energy’s founding managing director, Jonathan Selwyn, who has over 17 years experience developing strategy and devising and leading sustainable development projects for government and business, stated: “I am delighted to be establishing this innovative new business for Larkfleet, a company already well known for its pioneering approach to sustainable development in the housing and commercial development sector.
“My aim is to provide affordable, secure and clean heat and power to Larkfleet’s current and future customers. With the marketing and publicity expertise of Smye Holland Associates, Lark Energy will be working with private, public and not-for-profit partners to accelerate both the deployment of existing technologies and the development of some exciting new technologies. I am pleased to be working with a company such as Smye Holland Associates, which specialises in construction and environment sectors.”
Mike Holland, managing director of Smye Holland Associates commented, “We are looking forward to furthering our work with Larkfleet Group by working with Lark Energy to create a strong brand for the new company.”
Smye Holland Associates provides marketing services to specific industries, including organisations working in recycling and waste management, economic development, social housing and the technology and engineering sectors.
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